ROSIE by Rosie & Co. funds our international children's outreach. Every single ROSIE product is used to finance our work with Rosie Toes Outreach. Rosie Toes Outreach depends on the sale of ROSIE merchandise as it is a primary source of funding for the ways in which we bring hope and comfort to children facing traumatic situations. Every piece of merchandise also serves as a conversation starter. It’s something that unites supporters together as a community. It spreads the ROSIE mission to somebody who wouldn't have found out about us otherwise.